Follow the Filter Bubble

Amazon’s personalized recommendation service has a sense of humor.

Eli Pariser / May 9th, 2011 /

Posted in The Filter Bubble

Article by Eli Pariser

Eli Pariser is an online organizer and disorganizer, the former Executive Director of MoveOn (and now the board president), a co-founder of Avaaz.org, and as of May 2011 the author of The Filter Bubble.

 

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    "The Internet software that we use is getting smarter, and more tailored to our needs, all the time. The risk, Eli Pariser reveals, is that we increasingly won't see other perspectives. In The Filter Bubble, he shows us how the trend could reinforce partisan and narrow mindsets, and points the way to a greater online diversity of perspective."

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