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The Filter Bubble

Follow the Filter Bubble

Guessing Google’s 57 signals

/ May 18th, 2011 /

If you watched Eli’s TED talk, you know that Google uses 57 signals to personalize your search results, even when you’re logged out of your Google account. Eli spoke to a Google engineer who revealed a few of them: the computer you’re using, your browser, and your location. While the other 54 signals remain shrouded in quintessential Google-esque mystery, Web science PhD student RenĂ© Pickhardt has ventured some really interesting educated guesses. Check it out:


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